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Home Care Matters Receives 2018 Caring Star Award

February 2018



Home Care Matters Receives 2018 Caring Star Award

Home Care Matters Receives 2018 Caring Star Award

Flowery Branch, GA – Home Care Matters is pleased to announce it has been selected as a Caring Star of 2018, for in-home care service excellence.  In ratings and reviews from families, caregivers and cognitively healthy older adults, Home Care Matters earned a 5-Star consumer rating (the highest possible score) within the last year, while also having a high volume of positive reviews and meeting other qualifying criteria for this national honor.  There are only 4 Caring Star agencies in the state of Georgia, and overall Home Care Matters is among only 253 home care agencies across the nation who earned the Caring Stars 2018 distinction.

Online reviews help Americans research and select the best senior care providers for aging or ailing loved ones. In multiple research studies, the majority of family caregivers have indicated that they turn to the Internet and consumer reviews when narrowing their options among home care agencies in their area, and have relied on these perspectives as much as or more so than in-person recommendations from geriatric professionals or medical personnel. Now entering its seventh year, the Caring Stars annual list helps consumers see which home care agencies are top rated by other families just like theirs –which is particularly helpful as families gather for the holidays and discover increased or urgent senior care needs for their parents or grandparents.  “Congratulations to Home Care Matters for achieving this award after earning accolades on from clients and their loved ones,” said Karen Cassel, CEO. “This important milestone speaks volumes about the positive difference Home Care Matters is making in serving older adults, and we celebrate their accomplishment.

   “We strive daily to deliver the highest quality in-home care for our clients, and this award helps validate our delivery on that promise,” said Valerie Darling, Owner and Managing Director of Home Care Matters.

“On behalf of our agency’s caregivers, staff and leadership, thank you to those who shared positive feedback about the services we offer, and to for recognizing us as a Caring Star of 2018.”


To find out more about Home Care Matters and our commitment to excellence, please visit or call 770.965.4004.


With three million unique visitors to its website monthly, is a leading senior care resource for

family caregivers seeking information and support as they care for aging parents, spouses, and other loved ones. Headquartered in San Mateo, CA, provides helpful caregiving content, online support groups, and a comprehensive Senior Care Directory for the United States, with more than 150,000 consumer ratings and reviews and a toll-free senior living referral line at (800) 325-8591.

Valerie Darling, Founder, Owner

Founder, Owner at Home Care Matters
Valerie Darling is the founder & owner of Home Care Matters. It was through Valerie’s own personal experience of caring for her mother, Dee Darling, for 5 yrs that the business was born.

Valerie has 30 yrs of Corporate experience with Fortune 100-500 companies in Sales, Customer Service, & Senior Management. She has taken that professional experience along with a personal vision of how to provide a better experience, service & quality of care. She determined that the best way to do this was to start a local, community-based business that is personalized, customized, with heart-felt care & a passion for people (both clients & caregivers) & is obsessed with service.

‘Our goal is to have clients stay independent in their own homes, where they are happiest, by providing a safe, nurturing, & safe environment.’ Valerie’s mom Dee laid expectations for her own personal caregivers, and we provide the same expectations for your family.

Clients & caregivers can meet before starting our care program and you can give your caregiver your own "DEE" Test:
"If we wouldn’t want them caring for our mom, then we’re not placing them with yours". We are firm believers in personality compatibility along with the skill requirements for a personal placement & we hire based upon that rather than just a ‘warm body’.

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